Monday, November 21, 2011

Homework #1





. If branding targets prospects to recognize its product as having a solution to a problem, what problem does your brand address? 
My brand will cover all issues involving sports.

2. What solution does your brand offer?
Comfortable sports gear for every sport. Nike provides mouth pieces which protect the oral area, such as your mouth and teeth and tongue, so you wont harm then during the sport activity. 

3. Does the brand clearly convey that message? Explain how.
No because all it is, is a check you would have to look into a "Nike" catalog or be a consumer of the merchandise. 

4. Do you identify with the message? Explain why.
Yes, because i am a consumer of this product.